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Consumer Security Firm Aura Raises $200 Million at $2.5 Billion Valuation

Aura, a Burlington, MA-based company that provides cybersecurity solutions for consumers, has announced raising $200 million in a Series F funding round.

The funding, which values Aura at $2.5 billion post money, brings the total raised by the firm to $650 million.

Aura achieved unicorn status earlier this year, when it raised $150 million from Warburg Pincus and others. It told the Wall Street Journal at the time that it was eying an IPO, but estimated that the IPO was at least a year away.

The latest investment round was led by Madrone Capital Partners, with participation from TenEleven Ventures, General Catalyst, WndrCo, Warburg Pincus, and Accel. The money will be used to accelerate the company’s growth, including to expand engineering and go-to-market teams with 200 employees.

The company was founded in 2017 and it was initially named iSubscribed. It changed its name to Aura in 2019.

Aura offers identity theft protection, financial fraud protection, and device and network protection through an all-in-one product. The firm claims to have more than one million customers around the world and an annual revenue of over $220 million.

“We are seeing cybercrime rise at an unprecedented rate, but the technologies designed to protect consumers from cybercriminals haven't evolved much in more than a decade,” said Jamie McJunkin, founder and general partner at Madrone Capital Partners. “Aura identified that gap in the market and delivered a simple solution to protect users online. We're looking forward to partnering with the team to grow the business.”

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Eduard Kovacs (@EduardKovacs) is a contributing editor at SecurityWeek. He worked as a high school IT teacher for two years before starting a career in journalism as Softpedia’s security news reporter. Eduard holds a bachelor’s degree in industrial informatics and a master’s degree in computer techniques applied in electrical engineering.